Creating a Brand Name…Something to Contemplate
I knew that I wanted to present at the ASTE (Alaska Society for Technology in Education) Conference this year. So when I began to consider what I wanted to share, I took the issue in the forefront of my practice at the time. The concept of developing a brand name for my practice. The idea that we educators and our constituents can benefit from building an online and accessible presence has been clear to me for sometime, but the concept of constructing a brand… I have found this journey fascinating and complex. I have received inspiration from many, but particularly those included in the presentation. Hurrah for Twitter, without which, I would never have encountered them.
Here is presentation that I shared there…